Pricing Strategies; Hyper-Specialization; Summer Poverty Camps; Harvard Exit Strategies
June 2, 2016
5 Ways To Profit From The Exciting Future Of Food
June 10, 2016

Best Summer Read; Scooter Store Innocent; Don’t Be Authentic; June 13 Deadline Harvard Exit Strategies

"…insights for scaleups"

HEADLINES:

The cowards never started and the weak died along the way. That leaves us, ladies and gentlemen. Us.
  Phil Knight's (Nike co-founder) favorite quote

7-Minutes to Mastery – Influence — learn Steve Martin's 3 main motivations to get anyone to do anything. More below, but first…

Scooter Store Did Nothing Wrong — after spending five years and $10 million investigating Doug Harrison's company (and destroying 2500+ jobs in the process), the FBI ultimately found the Scooter Store did nothing wrong, more below, but second…

June 13 Application Deadline — Harvard's Summit on Exit Strategies, more below, but third…

Don't Be Authentic! — notes Adam Grant in this insightful NY Times article titled "Unless Your Oprah, 'Be Yourself' Is Terrible Advice":

Nobody wants to see your true self. We all have thoughts and feelings that we believe are fundamental to our lives, but that are better left unspoken.

This was a particularly painful article for me. I pride myself on being transparent and "speaking my mind." This article suggests a much better way – in essence:

Instead of searching for our inner selves and then making a concerted effort to express them, Trilling urged us to start with our outer selves. Pay attention to how we present ourselves to others, and then strive to be the people we claim to be.

Take 2 minutes to read this powerful article – then work on being sincere vs. authentic (you'll understand after reading the article).

Brené Brown Responds to Adam's Article — so begins the debate as Brown immediately challenges Grant's authenticity vs. sincerity distinction – then Grant responds to her. It's been a while since I've seen a couple of the top professors/thought leaders go at each other. It's an important topic and worth reading the two additional pieces (4 minutes). BTW, Brown's response seemed authentic (crude and blunt); Grant's sincere (polite and measured).

Nike — Great Summer Read — best biz bio I've read in a while – Phil Knight's (co-founder of Nike) biography titled Shoe Dog. Knight's book, once again, proves that scaling a company is never easy – from the challenges with his initial Japanese partner going around his distribution agreement to ongoing challenges with his bankers. Ultimately, Knight and his team "just kept moving" like those that navigated the Oregon Trail (the source of the opening quote above).

Knight's Terrible Time with Managers — notes Knight, sitting in a hot tub with the former CEO of the trading company that saved Nike:

"We have so much opportunity, but we're having a terrible time getting managers who can seize those opportunities. We try people from the outside, but they fail, because our culture is so different."

His friend nods and says, "See those bamboo trees up there? Next year…when you come…they will be one foot higher."

Knight understood the message:

When I returned to Oregon I tried hard to cultivate and grow the management team we had, slowly, with more patience, with an eye toward more training and more long-term planning. I took the wider, longer view. It worked.

Yes, it seems to have worked. Nike's revenue last year was over $30 billion and the market cap today is just shy of $90 billion. Knight's book is a real page turner, quick read – enjoy this summer.

Knight's Run-In with the US Government — thanks to what Knight called a "bureau-kraken" customs official on a power trip, Nike was almost destroyed. This lone official claimed Nike owed customs $25 million, even though his own colleagues in the Treasury Department sided with Nike and said it didn't owe any money. This was at a time when Nike's revenues were only $25 million! Anyway, Nike, like so many of my entrepreneurial friends, have found that it's not just in other countries, but also in the US that unhappy bureaucrats decide they need to act important and end up crushing growth firms which are less able to fight their own government than the large Fortune 500.

The Scooter Store Short Story — Knight's battle with the US Government pales in comparison to what happened to Doug Harrison's baby. Notes Harrison in a note to me a couple weeks ago (lots of authenticity and sincerity):

After over a decade of being aggressively pursued and abused by the Department of 'in'Justice, examined and re-examined harder than any company I know, they have finally come to the conclusion that we didn't do anything wrong. The DOJ "officially" said that they can't prove anything "beyond a reasonable doubt" (the legal definition of innocent). While the press made all kinds of wild assumptions, it is worth noting that the FBI (F'ing Bunch of Idiots) and the Dept. of in-Justice never made any allegations, no charges, and no indictments. I can and will pursue complete vindication for my reputation, my business, my employees, and my family.

Again, Harrison's story isn't an isolated situation. Dozens of entrepreneurs have shared similar stories with me – one today – and all ended up being innocent but prosecuted by the media in the meantime.

Bill Gates' Top Five Books for the Summer — and here is Gate's annual summer reading list which includes a two-minute animation he created to explain his picks. Neither the list nor the video are that inspiring, but he did convince me to read The Vital Question.

Reading Makes You Happier — this New Yorker article is tough to read, but makes one great point – something biz guru Peter Drucker understood – that reading good fiction books gives you great insight into people. More specifically:

…people who read a lot of fiction tend to be better at empathizing with others (even after the researchers had accounted for the potential bias that people with greater empathetic tendencies may prefer to read novels). And, in 2013, an influential study published in Science found that reading literary fiction (rather than popular fiction or literary nonfiction) improved participants' results on tests that measured social perception and empathy, which are crucial to "theory of mind": the ability to guess with accuracy what another human being might be thinking or feeling, a skill humans only start to develop around the age of four.

As organizations move to more self-directed work teams – and you wrestle with authenticity, these skills will become more and more critical – more than technical skills.

7-Minutes to Master — Scaling Up Club — rather watch/listen than read, Steve Martin, considered one of the top three influence experts in the world, is co-author of The small BIG: small changes that spark big influence. Go to slides 3 to 6 (7:14-14:43) and see how small changes can have a surprisingly positive impact on your business. Steve will also focus on the 3 main motivations to achieve successful influence.

Only have one minute? Watch slides 13 and 14 (43:47-45:08) to understand the importance of affiliating and gaining the approval of others in the science of persuasion. To access the clip: Scaling Up Club Members go here. Non-members can join here to enjoy!

Harvard Summit on Exit Strategies: Application Deadline — Monday, June 13 application deadline to attend the Harvard Summit on Exit Strategies is fast approaching. Are you planning to sell your company in the next 36 months for $25 million to $500 million or more? Maximize your Exit by applying to attend (at no charge) this two-day symposium hosted at Harvard on August 23 and 24. I'll be one of the speakers discussing the strategies PE firms and larger companies use to "rob" owners of their firms. A first-class faculty will help you make the most of this big (and final) decision – and teach you how to handle the challenges you face after exiting. The response has been fantastic, but there is still time to apply.

COACHING:

Have you ever wondered if your company would be a good candidate to work with an executive growth coach? Click here to watch Gazelles International President Keith Cupp describes the four most important attributes of successful clients.

And if you're interested in becoming a world-class certified Gazelles International coach, please contact Jean Carpenter at [email protected] / (360) 798.9471.

TECHNOLOGY:

Align Software puts everyone on the Same Page – Literally! See, in real time every person in your organization and how they are progressing on their priorities alongside how they Align to the Company Priorities! Scale Up your Rockefeller Habits implementation with www.aligntoday.com on your computer and on your phone.

Better Book Club What's your team reading? Increase your books read per team member. Easy, Proven, and in the Cloud at http://www.BetterBookClub.com.

Verne Harnish
Verne Harnish
Verne Harnish is founder of the world-renowned Entrepreneurs’ Organization (EO) and chaired for fifteen years EO’s premiere CEO program, the “Birthing of Giants” and WEO’s “Advanced Business” executive program both held at MIT. Founder and CEO of Gazelles, a global executive education and coaching company with over 150 coaching partners on six continents, Verne has spent the past three decades helping companies scale-up. The “Growth Guy” syndicated columnist, he’s also the Venture columnist for FORTUNE magazine. He’s the author of Scaling Up (Rockefeller Habits 2.0); Mastering the Rockefeller Habits; and along with the editors of Fortune, authored The Greatest Business Decisions of All Times," for which Jim Collins wrote the foreword. Verne also chairs FORTUNE Magazine’s annual Leadership and Growth Summits and serves on several boards including chairman of The Riordan Clinic and the newly launched Geoversity. He is an investor in many scale-ups. A father of four, he enjoys piano, tennis, and magic as a card-carrying member of the International Brotherhood of Magicians.