1 Word; #2 Biz Book; Being Decisive in 4 Steps; April 8 Cutoff

"…out-learning the competition" 

HEADLINES:

Your Success Hinges on One Word — both your business and career success hinge on one word
– something Richard Branson, Donald Trump, and others have nailed — and my
latest LinkedIn Influencer blog post provides the details. Take 2 minutes to
scan the post and "follow" me if you would like automatic updates.

#2 Biz Book
— speaking of owning a word, Dan and Chip Heath release their latest book
today, debuting as the #2 biz book (hard to beat Sheryl Sandberg's book right
now). Brilliantly entitled Decisive,
they outline a four-step process for overcoming bad decision making – and humans
are notoriously bad given some inherent psychological issues we face including
overconfidence and short-term emotional attachment. The four steps they
abbreviate as WRAP:

1. 
   Widen your
   options.
2. 
   Reality-test
   your assumptions.
3. 
   Attain
   distance before deciding.
4. 
   Prepare to be
   wrong.

Worst Decision-makers
— when it comes to forecasting, pundits and experts are the worst –
particularly in the realms of investing and politics. Drawing on Daniel
Kahneman's brilliant book Thinking, Fast and Slow, this March 22 NY
Times Op-Ed piece outlines how a Penn/Berkeley team seems to be besting
everyone when it comes to forecasting – a space where it looks like foxes beat
hedgehogs (vs. Jim Collins' conclusion when it comes to driving biz strategy).
If more accurate forecasting is critical to your business, this article is worth
the 3 minutes to read (and study!).

April Rockefeller Habits
Workshops
— 4 Jacksonville, 10 Boston, 17 Milwaukee, 17 Vancouver, 17 San Antonio, 23
Houston, 24 Denver, 25 Memphis, 26 Las Vegas.