More Facebook, More Depression; Salim Ismail; Office Branding; Better Elementary School?

"…keeping you great"

HEADLINES:  (it's summer – much shorter insights)

Singularity U — the Founding Executive Director and Global Ambassador for Singularity University has a new book coming out this fall entitled Exponential Organizations: Why new organizations are ten times better, faster, cheaper than yours (and what to do about it). I couldn't be more excited that he'll be joining Ben Horowitz as the other "celebrity CEO" keynoting the Growth Summit in Vegas Oct 28 – 29.

Office (and company) Branding — summertime is a great time to spruce up the office environment. See what Texas-based Miner Corporation has done, with the help of Erik Darmstetter and his team at Salesby5, to fully utilize their wall space to bring their vision and values alive throughout their offices – and to brand the company to the public. Consider a similar office makeover welcoming back employees this fall from their summer vacations (Erik can help – he loves doing this kind of thing).

Social Media Branding (Problems) — Significant changes in how Facebook is managing content means less than 7% of YOUR fans are seeing your messages. This and revelations about other social media sites are shared in a recent Wall Street Journal article entitled "Social Media Fail to Live Up to Early Marketing Hype." What works, as Ritz Carlton has discovered, is quality vs. quantity. Take 3 minutes for your marketing team to scan the article and then discuss at your next marketing meeting. And thanks to Erik Darmstetter for pointing me to this article.

More Time on Facebook, More Depression — because it can make you jealous. This Fortune article on the "7 Deadly Sins of Googling" is worth the 2 minutes to scan. I've fallen prey to some of these sins. And this pointed warning, to quote the article:

Summer is a great time to go off the grid – try it.

Need a Better Elementary School for Your Children? — daily huddles, data, and priority setting help drive accountability and engagement at the new Acton Academy elementary school. Kaylie Reed (EOer Sam Reed's wife) is the founding teaching, along with Jeff Sandefer, the founder of the innovative Acton MBA, of this new style of elementary school. This article by Kaylie details the "blended learning" approach they use — combining leading edge use of technology to deliver content along with highly interactive and student-centered classroom experiences to expand understanding. It's worth forwarding to the principal of your local elementary school (I did) and if unresponsive, Acton is looking for partners wanting to open an academy in their city.

COACHING:

Need help implementing the Rockefeller Habits?